The largest social network Facebook is about to launch a new standalone TV app. The new app will let Facebook users watch videos from their friends and their ‘liked’ pages on TV, as well as watching the top live videos. Facebook also said that it will recommend videos based on ones you’ve already watched but (presumably) on a much larger screen.
The new app will give Facebook better chances of competing with YouTube and other traditional television channels.
Any user with Apple TV, Amazon’s Fire TVand Samsung’s smart TVs will be able to view Facebook’s user-generated videos through their own boxsets.
Facebook CEO, Mark says he wanted “Facebook to become the place users go when they “want to watch videos or want to keep up to date with what’s going on with their favorite show.”
Facebook users were watching more than 100 million hours of video every day in early 2016, and Facebook wants even more.
The new app, which will launch in the next few weeks, gives Facebook yet another way to reach consumers interested in videos and, most likely, another platform to sell video ads.